Yes, you can do that in SQLView you just need to build up all the html within the sql clause appending it all in a column. For instance you could do something like this to show an html link.
SELECT '
' + urlTitle = "' AS Link FROM MyTable
where urlColumn is a column with a valid url (ie. http://www.something.com) and urlTitle contains the title for the link (ie. Visit the something website)
In the SQLView Pro version it's much easier though because you can create a template report instead of using the grid report and just reference fields like this:
[urlTitle] Of course, in the template report you'll have to build the table up yourself as well. It just hands the data into the template and you reference the data using tokens such as [EACHROW] and the column tokens (ie. [urlTitle])
If you want to try it out, download the SQLView Pro trial and install it. It won't overwrite any SQLView Free version data, they are separate products. After you install, add SQLView Pro to any page, then choose the 'Browse Repository' menu item and select the 'Template Google Chart' and you'll see how the templating works. I also have a simple demo of templating here, http://www.dnnstuff.com/Modules/SQLViewPro/SQLViewProDemos/TemplateReport/tabid/380/language/en-US/Default.aspx.